{"id":64230,"date":"2025-09-15T18:35:26","date_gmt":"2025-09-15T18:35:26","guid":{"rendered":"https:\/\/www.pantheregroup.com\/2025\/09\/15\/cement-canadianness-canadian-tire-and-tim-hortons-partner-on-loyalty-rewards-program\/"},"modified":"2025-09-15T18:35:26","modified_gmt":"2025-09-15T18:35:26","slug":"cement-canadianness-canadian-tire-and-tim-hortons-partner-on-loyalty-rewards-program","status":"publish","type":"post","link":"https:\/\/www.pantheregroup.com\/2025\/09\/15\/cement-canadianness-canadian-tire-and-tim-hortons-partner-on-loyalty-rewards-program\/","title":{"rendered":"Cement &#039;Canadianness&#039;: Canadian Tire and Tim Hortons partner on loyalty rewards program"},"content":{"rendered":"<p> \n<br \/><\/p>\n<p> Customers of Canadian Tire and Tim Hortons will soon be able to link their loyalty cards to rack up rewards with both iconic Canadian brands. <\/p>\n<p> Canadian Tire Corp. Ltd.<\/p>\n<p>                         announced on Sept. 15 a collaboration with <\/p>\n<p>                        Tim Hortons<\/p>\n<p>                         that will allow customers to earn points, known as Canadian Tire Money, on eligible Tim Hortons purchases, alongside the points they already earn at the coffee chain. <\/p>\n<p> \u201cTim Hortons and Canadian Tire are two of the country\u2019s most recognized and beloved brands and we\u2019re thrilled to join forces to bring even more value to Canadians,\u201d said Darryl Jenkins, executive vice-president at Canadian Tire. <\/p>\n<p> The loyalty partnership connecting Canadian Tire\u2019s Triangle Rewards with Tim Horton\u2019s Tims Rewards is set to launch later in 2026. <\/p>\n<p> \u201cWe\u2019re excited to give Canadians even more value on their daily Tims run through this partnership with Canadian Tire,\u201d said Tim Hortons chief marketing officer Hope Bagozzi. <\/p>\n<p> Holders of Canadian Tire\u2019s Triangle Mastercard who link accounts will receive more points when shopping at Tim Hortons locations. <\/p>\n<p> Tim Hortons is the fourth marquee Canadian brand to partner with Canadian Tire\u2019s Triangle Rewards program. Petro-Canada, <\/p>\n<p>                        Royal Bank of Canada<\/p>\n<p>                         (RBC) and <\/p>\n<p>                        WestJet Airlines Ltd.<\/p>\n<p>                         are already part of the loyalty program. <\/p>\n<p> Canadian Tire says its Triangle Rewards has nearly 12 million members and is one of Canada\u2019s largest loyalty programs. <\/p>\n<p> Canadian Tire\u2019s other banners, Party City and PartSource, Mark\u2019s, SportChek, Hockey Experts, Sports Experts and Atmosphere, and Pro Hockey Life, are all under Triangle Rewards loyalty program. <\/p>\n<p> The company did not say if Tim Rewards can be earned through purchases at Canadian Tire stores. Similar partnerships like the one with Petro-Canada only allows earning of \u201cCanadian Tire Money\u201d through purchases at Petro-Canada, Gas+ and Essence+ locations but not the other way around, i.e. earning or redeeming Petro-Points at Canadian Tire stores. <\/p>\n<p> Canadian Tire has been making moves to cement the \u201cCanadianness\u201d of its brand. <\/p>\n<ul class=\"related_links\">\n<li>What life after Hudson&#8217;s Bay has in store for Zellers and the iconic retailer&#8217;s other legacy brands<\/li>\n<li>Consumers can now file a claim for their share of a $500-million bread-fixing settlement<\/li>\n<\/ul>\n<p> In May<\/p>\n<p>                        , following the closure of Hudson\u2019s Bay Co., Canadian Tire announced that it will be the new home of the iconic HBC brands and other intellectual property of Canada\u2019s oldest retailer. Its $30-million purchase includes the HBC Stripes and various company names, logos, designs, coat of arms and brand trademarks. <\/p>\n<p> Hudson\u2019s Bay, the 355-year-old company that predates the founding of the Dominion of Canada, filed for bankruptcy and began liquidating most of its stores in March. <\/p>\n<p> <em>\u2022 Email: dpaglinawan@postmedia.com<\/em> <\/p>\n\n<br \/>Cement &#039;Canadianness&#039;: Canadian Tire and Tim Hortons partner on loyalty rewards program<\/a><br \/>\n<br \/>2025-09-15 18:35:26<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Customers of Canadian Tire and Tim Hortons will soon be able to link their loyalty cards to rack up rewards with both iconic Canadian brands. Canadian Tire Corp. Ltd. announced&#8230;<\/p>\n","protected":false},"author":2,"featured_media":64231,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[],"class_list":{"0":"post-64230","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-economy"},"_links":{"self":[{"href":"https:\/\/www.pantheregroup.com\/api\/wp\/v2\/posts\/64230","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pantheregroup.com\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pantheregroup.com\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pantheregroup.com\/api\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pantheregroup.com\/api\/wp\/v2\/comments?post=64230"}],"version-history":[{"count":0,"href":"https:\/\/www.pantheregroup.com\/api\/wp\/v2\/posts\/64230\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pantheregroup.com\/api\/wp\/v2\/media\/64231"}],"wp:attachment":[{"href":"https:\/\/www.pantheregroup.com\/api\/wp\/v2\/media?parent=64230"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pantheregroup.com\/api\/wp\/v2\/categories?post=64230"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pantheregroup.com\/api\/wp\/v2\/tags?post=64230"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}